Holiday E-mail Marketing: What Works?
Halloween is this Sunday which can mean only two things in coming weeks:
1. Incredible savings on candy at Wal-Mart
2. The unavoidable influx of holiday e-mail marketing campaigns from retailers
After all, the holidays start November 1st, right? Well they do if you’re an advertiser.
November and December are two of the most advertising-heavy months of the year. Advertisers strategize and spend year-round to specifically target consumers who plan to spend money over the holidays.
But alas, not all advertisers have the luxury of a multimillion dollar holiday advertising budget. So how is a smaller company supposed to reach consumers? E-mail marketing is one of the easiest ways to get in touch with consumers. And, when done correctly, e-mail is one of the most effective ways to get people to take action.
The Gragg e-mail marketing program is a great way to keep your school or business “top of mind” with prospects that have inquired but have not taken the next step to enroll. Gragg has an easy-to-use dashboard of email templates to create the right message or help you develop a unique and dynamic campaign. We will re-engage prospects to take an active interest in your school’s upcoming events and generate conversions.
Find out more about how Gragg Advertising can help promote your business this holiday season by contacting Lisa Olmedo at 816-931-0050 or email lolmedo@graggadv.com today!
